Reflections During Troubled Times: What Can We Still Do?

We work in the beauty industry—offering high-end wigs, toppers, and hairpieces. On the surface, it seems far removed from the turbulence of the world. But recently, I’ve been asking myself: does what we do truly matter?

When there are so many families torn apart by war, so many children losing their futures in the chaos, and I’m here thinking about how to improve the layering of a hairpiece or perfect the blend of a highlight—it sometimes feels… trivial. Even shameful.

But I’ve come to realize something deeper:
We don’t need to be on the frontlines to contribute meaningfully. Not all contributions are loud or visible. Sometimes, creating beauty, dignity, and confidence for one individual can be its own quiet form of healing.

I’m Chinese, and I understand the pain of war. Our country has lived through deep suffering—events like the Nanjing Massacre have left wounds that still ache across generations.
Because of this history, I’ve grown to deeply value peace. I’ve also come to understand that in any war, no matter who the powers are, the ones who suffer most are the everyday people—the families, the students, the small business owners, the mothers and children—just trying to live a normal life.

I’m not here to take any political stance. That’s not the point of this post. I simply want to express this:
Even though we cannot stop war, we can choose how we respond to it.

We can choose not to become numb.
We can choose to carry kindness.
We can choose to bring comfort in our own ways—whether it’s by creating a wig for someone who has lost their hair due to illness, or restoring confidence in someone who has felt invisible.

This blog is not about marketing.
It’s a personal reflection.
It’s my quiet way of saying: I see the pain in the world. I don’t ignore it.
But I also choose to continue building, caring, and healing—through the small things I can do, with the people I can reach.

If you are reading this, and you also feel overwhelmed by what’s happening in the world—please know: you’re not alone. And even in difficult times, what we do still matters.

With warmth,
From a wig maker, a business owner, and most importantly—a human being.